Powerful E-mail Marketing Platform: ActiveCampaign (Giveaway Of Free Credits)

ActiveCampaign LogoActiveCampaign, a full-featured platform for sending newsletters, is giving away $75 credits to 3 WRD readers each.

The details of this giveaway is mentioned in the bottom of this article and here is more about this exciting service:

What is ActiveCampaign?

Today, newsletters are one of the most popular ways of communicating with users/customers. Also, they are not expensive and, most importantly, they can be measured.

ActiveCampaign is a solid and hosted web application for managing subscribers, sending them newsletters and tracking the results.

It is possible to create multiple lists, view detailed information about the subscribers (like links they clicked or campaigns they opened) and even import new subscribers from many other popular web apps (Sales Force, Google Contacts, etc.), databases (MySQL-MSSQL) or with the help of a CSV-XML file.


And, for sure, the application enables us to create customized "subscribe forms" + integrate into our websites by inserting a few lines of code to our web pages.

ActiveCampaign has lots of beautifully-designed e-mail templates (cross-client compatible) to choose from or new ones can be designed with the web-based e-mail designer provided.

Once a newsletter is created, a built-in e-mail testing feature displays how it will look in popular e-mail clients like Outlook, Gmail, Yahoo, Live Mail, Apple Mail, Lotus Notes, iPhone, etc. It even notifies you about any possible issues (including design + spam score) and shows how to fix them.

The newsletters don't have to be sent by simply clicking to "send" but can be automated in several ways:

  • autoresponders (for ex: when a user subscribes send an automated welcome mail)
  • date-based campaigns (sending birthday emails, etc.)
  • automated triggers and subscriber actions (when user subscribes, un-subscribes, clicks a link in the e-mail..)
  • RSS-based – (when new items are available in RSS, send their links/content as newsletters)

ActiveCampaign runs many checks to make sure the e-mails will be sent with success (like ensuring you have valid SPF, Sender ID, DomainKeys or DKIM and managing bounces/cleaning up your lists by removing invalid e-mails).

ActiveCampaign Social Reactions

A detailed "reporting module" brings every detail you may need to analyze the deliveries. Read/opens, number of clicks to links, un-subscribes and bounces. Also, it is possible to view the trends of days/times that the e-mails are viewed the most to decide on a better delivery date-time.

There is also the social side of every buzz (including your campaigns) on the internet and the application can display what others are talking about your campaign on Twitter and Facebook (including Facebook "likes").

ActiveCampaign has add-ons/integrations for many other apps like WordPress, Joomla, SalesForce, SugarCRM, FreshBooks, HighRise and more.

Also, a well-documented API opens the doors of any type of integrations to developers.

How to join the giveaway?

ActiveCampaign is giving away $75 credits to 3 users and to join the giveaway:

  • follow @activecampaign Twitter user
  • share "how you would use email marketing for you or your clients" in the comments to this post
  • that's it!

P.S. The policy of ActiveCampaign is applied to the winners of the free credits.

SELECT * FROM wp_comments WHERE comment_post_id=2485 AND comment_approved=1 AND comment_type='' GROUP BY comment_author_email ORDER BY RAND() LIMIT 3

Winners will be selected and announced on 4 October 2011. Good luck to everyone.